Black Friday means red ticket deals for shoppers
By Robin Scott
The traditional day each year for once in a lifetime deals on merchandise, including everything from toys to electronics, is the Friday following Thanksgiving and dubbed “Black Friday,” the official opening day of the Christmas shopping season. The present day meaning of Black Friday has been around since the 1960’s and infers that merchants go from being in the “red” to in the “black.”
This year’s Black Friday occurs on November 27th. Retailers will be placing their advertisements in newspapers on Wednesday, November 25th. Many stores from Wal-Mart to Macy’s to Home Depot have special inserts in the newspapers just for the sales promised on Black Friday. Sneak peeks of store advertisements are available online on such sites as www.black-friday.net, www.bfads.net, and www.theblackfriday.com. Many retailers will open their doors to the public as early as 5:00 a.m. on Black Friday, but several open as early as midnight. Stores generally close for several hours in preparation of the anticipated throng of Christmas shoppers.
Black Friday truly does provide shoppers with fantastic deals on merchandise that only last for a few hours, or until supplies of items run out. This year’s list of special deals include an Xbox 360 Arcade System w/Carrying Case + 3 Games, a Garmin Nuvi 255 GPS System and laptops. Locally, Bealls, Gebo’s and Big R are all offering Black Friday deals to entice customers to come shop.
The best way to obtain the deals offered on Black Friday is to get to the store early. Unfortunately, it may be difficult to get great deals at every store on a shopper’s list because they go quickly. Some shoppers team up for Black Friday; several members in a shopping group are assigned to a specific store or two and buy for the entire group.
The pressure to shop on Black Friday is great, as the deals are only offered during specific hours on that day. Deciding to get into the Christmas shopping spirit on the first day of holiday shopping is very personal to each shopper. Some feel that the benefits gained aren’t worth the traffic, crowds and waiting, while others look forward to Black Friday as an adventure that must not be missed. Financial advisors suggest that when getting out to shop on Black Friday, set limits such as amount spent on each person, total amount spent in any particular store, or total amount to be charged to any particular credit or charge card account. The fun of shopping will be enhanced when the worry over its expense is minimized.
If Black Friday doesn’t satisfy shopping cravings, then Cyber Monday may be the next great opportunity. Cyber Monday is the Monday immediately following Black Friday and is the official online kickoff to the holiday shopping season. Retailers promise low prices and promotions available only on Cyber Monday and only online. Cyber Monday is sponsored by the National Retail Federation’s shop.org division, in which online retailers offer great deals.